Our brand
The Mental Health and Wellbeing Connect brand identity embodies the idea of interconnectedness with many elements connected to a central hub. Families, carers and supporters are represented by a range of circle-shapes with Mental Health and Wellbeing Connect represented by a larger circle-shape in the centre. The colours reflect the warm and welcoming space of the centres and are consistent with other mental health and wellbeing services.
A new brand identity has been created for Mental Health and Wellbeing Connect. It includes a logo and colour palette. These guidelines have been designed to ensure the Mental Health and Wellbeing Connect identity is used in a correct and consistent way, and to provide a cohesive and easy to understand design system for our audiences.